Но что-то не нахожу, пойду заряжу Deep Research у GPT)

Over the 2015–2025 period, Call of Duty’s player base has increasingly tilted toward multiplayer, yet a notable subset still engages with the campaigns. In most recent titles, roughly one-fifth or fewer of players can be considered primarily single-player consumers (finishing the story and playing little multiplayer). This fraction hit its peak around 2019’s Modern Warfare reboot (when a strong campaign drew many back in) and then hit lows around 2020–2021 (when Warzone and a multiplayer focus led many to ignore the campaign). The overall tendency has been a gradual decline in campaign participation – a trend that publishers noticed: for example, the decision not to include a campaign in Black Ops 4 was directly tied to metrics showing relatively low campaign completion rates . However, it’s clear that single-player is not completely dead in Call of Duty. Even at 10–20% of the player base, that translates to millions of players who value the campaign experience. The series’ best-received story modes (such as the Modern Warfare titles) still achieve completion rates on par with, or even exceeding, the share of players who extensively prestige in multiplayer . This indicates that there remains a dedicated audience for Call of Duty’s campaigns – albeit a minority one. Activision’s challenge (and opportunity) is to balance these modes. The data from the last decade suggests that while multiplayer will continue to dominate engagement, there is a consistent minority of players who buy Call of Duty primarily for the single-player campaign, and their numbers, while not huge in percentage terms, are significant enough to influence design decisions and franchise direction. References: Official achievement/trophy statistics and analyst reports have been used to derive the above percentages. For example, Xbox achievement tracking showed most COD games with only ~20–30% campaign completion (COD WWII’s story was finished by ~22% of players) , and Black Ops Cold War’s PS4 trophies indicated only ~10% campaign completion . Multiplayer stats (like WWII’s tutorial and kill-based achievements) further illustrate the share of players who skipped online modes . These figures were reported by gaming outlets and community analyses (Ars Technica, TrueAchievements, PSNProfiles, etc.) around the time of each game’s release for accuracy. The table and trends discussed combine these sources to highlight the proportion of “campaign-only” players in the Call of Duty franchise from 2015–2025.